And over $180m in the last year alone?
Die-hard music fans with an appetite for independent music build their collections on the Epic Games owned platform every day
Since the pandemic, the online music store has been running their infamous Bandcamp Fridays, which is a day in the month they waive their commission, paying out 100% of sales revenues to the artist.
This makes for quite the event for releasing new (or old) music.
These are just some of the reasons to always list your music on Bandcamp.
Let’s get you started!
Creating an account
If you don’t have one already, claim your free artist account at Bandcamp.com
Creating a release
Whether it’s a single, EP, B-side, or LP, you have the flexibility you need when it comes to creating music products on Bandcamp.
Setting up Pre-Orders
Creating a pre-order is a great way to drum up excitement for a release.
Especially useful for dropping an album, you can have your fans buy into the LP prior to the big day and trigger the release to them when that day comes.
+ How do I set up a pre-order?
Page Styling
Bandcamp gives you a ton of options when it comes to styling your pages.
Below is a screenshot of how I like to see a release page.
Notice how there is a lot on offer here, everything from streaming a song from the album, all the way down to buying the catalogue.
+ The Best Way to Format Your Bandcamp Page
Merch Listing
Did you know that you can list physical items next to your releases?
Selling physical items is a great way to tap into the collectors market, add value to your Bandcamp profile, and increase revenues from your releases.
Community Building
A feature that’s easily missed is the community tab on Bandcamp.
When someone follows you on Bandcamp, they are given you the option to hand you their email address, creating a direct line between you and your fans.
Direct-to-fan
Now that you’ve got the basics of creating a Bandcamp page down, let’s talk about the importance of the Bandcamp community.
One of the best things about Bandcamp is that it fosters a direct connection between artists and their fans.
Through the site’s community features, you can build relationships with your audience, engage with them through comments and messages, and even offer exclusive content and discounts to your most loyal supporters.
So if you're an independent musician looking for a supportive community and a fair distribution model, Bandcamp is the place for you. Sign up today and start sharing your music with the world!
Resources
Below I have linked a handful of resources to help you tap into the Bandcamp community.
[FREE PDF] Bandcamp + Streaming Album Strategy